Adobe Analytics
Adobe Analytics Implementation and Consulting Services
Adobe Analytics gives marketers the ability to understand their business, industry, and audience on a deeper level. With real-time understanding of behavioral patterns and other consumer insights, Adobe Analytics has the ability to vastly improve marketing performance.
A successful Adobe Analytics implementation requires a knowledgeable team with the right expertise––a team that not only has deep technical expertise, but one that also understands the underlying business objectives. Axis41 provides this kind of team. As a long-time Adobe partner, our experience allows us to successfully execute as needed, whether you’re migrating to Adobe Analytics for the first time, need help re-implementing or advancing your current implementation, or assistance with ongoing maintenance, reporting, and analysis.
Our Adobe Analytics services cover:
Strategy and Planning
- Clarifying business objectives and requirements via stakeholder interviews
- Developing a measurement strategy that defines goals, audiences and intent, and KPIs
- Developing a report strategy that yields meaningful, actionable insights
Implementation and QA
- Translating business requirements into Adobe Analytics design specifications
- Implementing tags with or without a tag management solution
- Validating code, tags, and reports across different environments
Reporting and Analysis
- Creating reports appropriate for the various audiences in your organization
- Interpreting the reports and translating data into actionable recommendations
Training
- Using a tag management system to deploy new/update tags
- Building reports and using the Adobe Analytics tool
- Interpreting data and finding answers that drive business results
For more information on how we can help you with Adobe Analytics, contact a member of our expert team today.