We think till it hurts
because that’s where the best ideas hide.

Remember the GDPR of May 2018? If not, take a quick look at our recent blog that details what has transpired over the last year. The EU took a bold...
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Topics

• Marketing Strategy

Previously, we discussed deciphering the analytics behind your email marketing and pay-per-click marketing campaigns. As we continue our series on...
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• Marketing Strategy

A people-based marketing plan allows you to meet the needs of your customer base and helps you manage a close relationship with them. It’s a...
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• Marketing Strategy

The struggle companies face when implementing an email marketing campaign is the possibility it will come across as unhelpful — or worse —...
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• Marketing Strategy

Much like the popular kids from our school days who effectively determined what was “cool” for the peer group, influencer marketing is one way to...
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• Marketing Strategy

As part of the Merkle network, Axis41 believes in the marketing methodology of our parent company: People-based marketing. But what does this entail?...
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• Marketing Strategy

Building your brand on social media takes time, skill and insight. From planning and research to execution and promotion, delivering creative content...
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• Marketing Strategy

The beginning of a new year is a great time to reexamine your company’s target audience. As social platforms and search engine algorithms change,...
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Topics

• Marketing Strategy